Alex Khan’s business career started early. While studying for his Business Administration degree at LMU Munich, Alex was already Managing Director and shareholder of social networking company AttractivePeople. After graduating he left AttractivePeople and followed every entrepreneur’s dream. He started his own company, social network Modelôme. Germany’s largest, professional model community mainly focuses on the domestic market and has received more than 100,000 application requests since its launch in 2010.
Thanks to his decade-long deep involvement in the world of social networks, Alex has gained strong insight into the psychology of communities and the way its members behave and interact. He has studied and experienced, first-hand, which incentives and strategies foster communication and activity. Through this Alex has developed a unique skill set, which he shares during his successful consultations with international companies.
At the beginning of 2013, Alex moved to Berlin to found TrendU. The first mobile fashion marketplace in Germany focused exclusively on women. Its goal was to make it straightforward and fun for everyone to shop and sell the most fashionable clothes. In its first year TrendU attracted more than 150,000 members with millions of mobile page views per month.
In 2014, Alex started working as Chief Operation Officer for BellaCandles. The e-commerce company has offices in the US, Asia and Europe. Alex and his team sold more than 155,000 candles generating millions of dollars in the first 18 months.
In 2015, Alex went on to show what is possible when approaching social media the right way. He started his case study on 26 March 2015, the date Periscope officially launched. Alex used his social media experience to build himself, Alex Khan, as a brand. In the first year he gained more than 400,000 followers. His recently introduced hashtag #WeKhan registered 100 million impressions and touched 13 million people only nine weeks after its launch.
Alex is a well-respected thought leader in the digital space and teaches thousands of people daily how to gain reach via social media and turn it into profit.